Art Director – Digital Brand & Product Design (M/W/D), Düsseldorf | Senior

TOWA is a digital transformation company that creates measurable progress and real impact for clients by questioning existing processes, innovating, and actively shaping digital change. They think holistically from strategy to implementation, emphasizing creativity, technological excellence, and understanding business models.

Location: Germany

Salary: €60.000–€95.000 brutto/Jahr (All-in)

Responsibilities

• Designing digital platforms, websites, and products end-to-end from concept and art direction to final implementation.
• Developing digital brand identities including visual language, content, data and product visualization, motion, and animation.
• Working AI-native by formulating intentions, using generative tools, and making quality judgments.
• Advising clients on branding, design, and art direction, moderating workshops, and leading design teams in projects.
• Leading the creative direction in projects, making design decisions, and guiding teams without disciplinary leadership.
• Hands-on work including wireframes, prototypes, and high-fidelity UI, thinking in systems and interactions.

Requirements

• Multiple years of relevant experience in art direction and digital or product design, from agency or consulting environment.
• At least lead-level experience, capable of guiding clients and projects conceptually.
• A comprehensive portfolio of live brands, websites, and platforms demonstrating understanding of complex use cases, especially in B2B.
• Proficiency in UI design, design systems, and tools like Figma, with AI-native working methods.
• High aesthetic standards across visual systems: typography, composition, motion, and interaction.
• Perfectionism, attention to detail, and a commitment to on-brand solutions.

Benefits

• Teamspirit with collegial teams, humor, and mutual support.
• Transparent structures with flat hierarchies and open-door mentality.
• Open vacation policy with additional days off.
• Work from anywhere, including home-office or abroad.
• Flexible working hours within a large Gleitzeit framework.
• Models fitting your life: full-time, part-time, fixed-term, or flexible arrangements.
• Exciting projects with a steep learning curve.
• Growth opportunities with individual training budgets.
• Career paths with clear development structures.
• Mobility benefits including public transport tickets and team events.
• Modern, centrally located loft offices.
• Reward system for personal and entrepreneurial success.

Additional Information

• Position is within the consulting cluster at senior to manager level.
• Gehalt range: €60,000 to €95,000 gross per year, target total compensation.
• Transparent salary policy in line with EU regulations, no questions about previous salary.
• Diversity and equal opportunity are core principles, applications from all qualified persons are welcome.
• Reporting to Julius Wuhnsen, more about whom can be found via provided link.