GTM MarTech Engineer (Growth & Attribution) Video MarTech SaaS

Fullstack engineer responsible for tracking, attribution, and technical support for marketing and revenue teams at Vidalytics, a video marketing platform.

Location: Austin, TX

Responsibilities

• Own, implement and deploy tracking and attribution across customer journeys (Webflow, Vercel, JS snippets), backend, and marketing automations
• Help marketers get vibe coded projects over the finish line, such as landing pages and small apps creation through Claude Code, Codex, etc.
• Work closely with the CEO (who doubles as our CMO and Chief Revenue Officer) and our Director of Business Intelligence to super charge GTM data insights
• Translate vague or loosely defined ideas into concrete, scoped tracking implementations
• Build & deploy fullstack steaks to our web app for GTM tests and tweaks we’re testing.
• Help the marketing team go AI Native, be more technical and self-sufficient.
• Add backend hooks and logic to capture events and customer actions server-side.
• Help maintain attribution integrity across touchpoints, including CRM and ad platforms
• Help deploy server side split tests.
• (Nice-to-have) Write SQL queries to explore data and build funnel or campaign dashboards

Requirements

• Fullstack engineer who gets marketing
• Experience with web attribution practices
• Professional experience with AI tools such as Claude Code, Codex, Loveable, Figma Weavy, etc.
• Know your way around page speed analysis tools to squeeze out every ms of latency
• Experience with n8n, Zapier or similar low-code automation tools
• Experience with marketing funnels, ideally Direct Response as well as Google Tag Manager, Meta CAPI, Google Ads, etc.
• Solid JavaScript skills, especially in-browser tracking and event handling
• Backend fundamentals: you can hook into backend logic and write some code
• Ability to wrangle 3rd party tools like Typeform, Calendly, Webflow, etc.
• Excellent written and verbal English communication
• Strong sense of ownership and ability to work independently with vague or partial specs
• Comfortable aligning data between frontend, backend, and external systems like HubSpot and Intercom
• SQL experience for ad-hoc queries and funnel validation
• Your working hours need to have a strong overload w/ Eastern US time zone.

Benefits

• High performance company culture
• No office politics
• We value your ideas
• Rest and relaxation: 20 days PTO
• Professional development support
• Respectful and kind work environment
• Opportunity for growth and responsibility
• Potential to be a co-founder in future ventures