Field Marketing Manager

The Field Marketing Manager is responsible for representing the Celsius or Alani Nu brands in assigned regional markets, driving brand awareness, consumer engagement, and retail success through local activations, partnerships, and team leadership.

Location: Remote (US)

Salary: $60-$70k

Responsibilities

• Implement 360° marketing campaigns aligned with national goals and regional sales strategies
• Build partnerships with local influencers, community leaders, and media outlets
• Develop and manage local sponsorships and sampling opportunities
• Lead high-impact consumer activations and events; measure performance to optimize ROI
• Recruit, train, and lead a team of part-time Brand Ambassadors
• Collaborate with Sales and distributor teams to support in-store visibility and retail success
• Manage regional marketing budgets, product forecasting, and campaign reporting
• Oversee operational logistics, including warehouse space, product inventory, and company vehicle use
• Coordinate with Finance to process invoices and manage expenses
• Support broader marketing and sales initiatives as needed

Requirements

• 5+ years in grassroots and brand marketing, preferably in CPG, food, or beverage
• 3+ years in team management or field leadership
• Bachelor's degree preferred
• Strong background in community engagement, event marketing, and project management
• Familiarity with regional events and cultural moments that drive brand relevance
• Demonstrated ability to lead teams, manage cross-functional priorities, and deliver under pressure
• Self-motivated with excellent organizational and problem-solving skills
• Strong interpersonal and communication skills
• Comfortable working independently and collaboratively in a dynamic environment
• Willingness to travel within the assigned region
• Valid U.S. driver's license
• Physically able to lift up to 25 lbs and stand for extended periods

Benefits

• Comprehensive Medical, Dental & Vision benefits
• Long- and short-term disability
• Life insurance
• 10 Vacation days per year subject to accrual policy
• 11 Company paid holidays
• 401(k) with Company match
• Identity theft and legal services

Additional Information

• The base pay range for this position is for a successful candidate within the state listed. The successful candidate's actual pay will be based on multiple factors, such as work location, job-related knowledge, skills, qualifications, and experience. Celsius is a total rewards company. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans).
• Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. We believe strongly in fostering a safe, fair and respectful work environment. If you need assistance and/or a reasonable accommodation due to a disability during the application process, please reach out to careers@celsius.com.