Growth Director - Sports & Entertainment - North America

Purple is seeking a senior Growth Director to lead the expansion of their Sports & Entertainment vertical across North America, focusing on developing new business opportunities in high-density venue environments.

Location: Remote (North America)

Salary: $80,000 - $100,000 per annum

Responsibilities

• Lead commercial growth activity for Purple’s Sports & Entertainment vertical across North America.
• Own a senior sales quota focused on strategic venue opportunities and partner-led growth.
• Build and maintain executive-level relationships with venue operators, sports franchises, ownership groups, technology leaders, and entertainment organisations.
• Develop go-to-market strategies focused on stadiums, arenas, sports venues, live entertainment environments, and large public gathering spaces.
• Position Purple’s solutions across guest WiFi, identity-driven onboarding, analytics, engagement, operational insight, and intelligent venue connectivity.
• Work closely with partners, MSPs, networking providers, and venue technology ecosystems to drive new opportunities and accelerate commercial growth.
• Support complex enterprise sales cycles involving multiple stakeholders, procurement structures, technical validation processes, and large-scale deployments.
• Collaborate cross-functionally with Product, Marketing, Customer Success, and Sales leadership to ensure strong vertical alignment and repeatable commercial success.
• Represent Purple at industry events, sports and entertainment conferences, networking forums, and partner engagements.
• Contribute to thought leadership around fan engagement, connected venues, intelligent infrastructure, and digital experience transformation.

Requirements

• A senior enterprise sales professional with 10–15 years’ experience working within or selling into the sports and entertainment industry.
• Experienced in connectivity, networking, WiFi, digital infrastructure, SaaS, venue technology, or adjacent technology sectors.
• Comfortable managing complex, high-value, multi-stakeholder enterprise sales cycles.
• Experienced working with partner-led go-to-market models and large ecosystem relationships.
• Strong understanding of the operational and commercial dynamics of sports and entertainment venues.
• An excellent communicator with strong executive presence and relationship-building capability.
• Commercially driven, highly autonomous, and motivated by building long-term strategic growth.
• Passionate about technology’s role in improving venue experience, operational efficiency, and fan engagement.

Benefits

• Salary $80,000 - $100,000 per annum, dependant on experience
• Remote first business - work from home (with travel to customer sites as required for the role)
• Flexible working - focus on your wellbeing
• Emphasis on learning and development - progress your career
• 20 days PTO, plus public holidays and sick pay - with the option to buy additional vacation days
• 4 days PTO for volunteering - give something back to the community
• 401k, Healthcare, dental and vision
• Employee Assistance Programme, 24/7 helpline
• Long Term Incentive Plan after 12 months’ service
• International travel to the UK for annual Global Kick Off event

Additional Information

• Purple values innovation, growth, and intelligent connectivity.
• The company encourages diversity and flexible working arrangements.
• The role requires a candidate who is autonomous, experienced in enterprise sales, and passionate about technology in venues.
• Purple emphasizes a fast-paced, collaborative, and value-driven work environment.