Performance Marketing Specialist – Facebook Ads & Google Ads

Aventra Media is seeking Performance Marketing Specialists to build, implement, and optimize paid advertising campaigns on Meta Ads and Google Ads for international projects. The role involves working remotely with teams to focus on customer growth, conversion optimization, and revenue expansion through data-driven digital advertising strategies.

Location: Remote

Responsibilities

• Build and implement advertising campaigns on Meta Ads and Google Ads
• Monitor and optimize performance metrics such as CTR, CPC, CPM, CPA, ROAS, and Conversion Rate
• Set up Pixel, Conversion API, Google Tag Manager, and related tracking systems
• Analyze advertising data, user behavior, and market trends to optimize campaign effectiveness
• Build audience targeting, remarketing funnels, and appropriate advertising strategies for each project
• Conduct A/B testing of ad content, audience segmentation, and landing pages
• Collaborate with the Creative & Content team to develop high-conversion campaigns
• Manage advertising budgets and optimize performance based on growth targets
• Prepare periodic reports and propose solutions to improve advertising effectiveness

Requirements

• Practical experience with Meta Ads and/or Google Ads
• Thorough understanding of Performance Marketing and the digital advertising ecosystem
• Ability to read and understand data Analyze and make optimal decisions based on actual performance
• Proficient in basic tracking and analytics tools
• Ability to work independently in a remote environment
• Strong time management and communication skills
• Proactive, responsible, and long-term career-oriented
• Preference will be given to candidates who have implemented large advertising budgets or have experience in international markets

Additional Information

• This is a fully remote position for candidates worldwide.
• Candidates will participate in implementing and optimizing Meta Ads and Google Ads campaigns, as well as supporting brand development on global digital and e-commerce platforms.
• Detailed information about the position, benefits, and application process is available on the official career page.