Senior Product Marketing Manager

BrightHire is a high-growth, Series B software company that has created the Interview Intelligence category, serving leading companies including Canva, OpenAI, Ramp, and Hubspot. The company aims to transform the hiring experience and build a category-defining product.

Location: Remote

Responsibilities

• Drive customer acquisition and engagement by shaping how BrightHire shows up in the market, from high-level positioning to hands-on execution.
• Own and evolve BrightHire’s messaging and positioning, developing clear, differentiated narratives for executives, recruiters, and talent leaders.
• Translate customer insights, market context, and product capabilities into compelling stories that power campaigns, content, and sales conversations that drive adoption and growth.
• Lead the development of integrated marketing campaigns, stretching beyond product launches to address broader buyer needs, use cases, and market moments.
• Create and oversee high-impact content across web messaging, sales collateral, and thought leadership, acting as a hands-on writer and editor while partnering with designers and creative collaborators.
• Partner with Sales, building enablement materials, sharpening talk tracks, and establishing feedback loops to understand what’s resonating in the field.
• Work closely with Product Management to bring new features and improvements to market, owning go-to-market strategy and execution end-to-end.
• Develop and maintain a solid understanding of our market and competitive landscape, using lightweight research and real-world input to continuously refine ICPs and GTM approach.

Requirements

• 5+ years of experience in product marketing, with a track record of owning messaging, positioning, and go-to-market work in fast-moving environments; startup experience strongly preferred.
• Experience owning product launches end-to-end, from defining the narrative and GTM strategy to guiding execution across marketing, product, and sales.
• Familiarity with integrated marketing campaigns and how product, content, and channels come together to drive awareness, acquisition, and engagement.
• Proficient writing, storytelling, and communication skills, with the ability to distill complex ideas into clear, compelling narratives for different audiences.
• A self-directed, builder mindset—you don’t wait to be told what to do, you identify what matters most, ask the right questions, and advance work with urgency and intention.
• Comfort operating in ambiguity, balancing velocity and quality while continuously prioritizing toward the highest-impact work.
• Experience using AI tools as part of your day-to-day workflow to research, draft, iterate, and progress faster, with a practical, hands-on approach.
• A deep sense of ownership and accountability, paired with low ego, high standards, and a growth mindset.
• Comfort working cross-functionally and directly with stakeholders at all levels, and a willingness to give and receive candid feedback in pursuit of better outcomes.
• Bonus: experience in HR tech and/or marketing to talent, people, or recruiting leaders.