Go-To-Market Program Enablement Analyst

Acronis is seeking a Program Enablement Analyst to improve pipeline health and Go-To-Market discipline by analyzing conversion performance, enforcing SLA adherence, and driving process improvements across marketing and sales functions.

Location: India

Responsibilities

• Monitor and analyze MQL → Opportunity conversion performance, including volume, velocity, and quality
• Track and enforce SLA adherence and funnel stage progression timelines across Marketing and Sales
• Identify funnel bottlenecks, leakage points, and process inefficiencies, and drive actionable improvements
• Own execution of the Health & Discipline framework, ensuring consistent adoption across regions
• Maintain and enhance account-centric GTM visibility across accounts, opportunities, and contacts
• Ensure data integrity, consistency, and completeness across Salesforce and related GTM systems
• Support governance and optimization of Salesforce campaign hierarchy and attribution models
• Build and maintain dashboards tracking: Conversion rates and funnel, velocity; Pipeline progression and coverage; SLA adherence and discipline metrics
• Translate data into clear insights and recommendations for Marketing, Sales, and leadership stakeholders
• Partner with Regional Marketing, Sales, and RevOps teams to drive adoption of GTM standards and processes
• Support GTM Enablement initiatives, particularly within the Service Provider ecosystem
• Act as a bridge between strategy and execution, ensuring alignment across teams and systems

Requirements

• 2–5 years of experience in Revenue Operations, Marketing Operations, GTM Analytics, or similar roles
• Strong hands-on experience with Salesforce (campaigns, opportunities, reporting, data models)
• Proven experience analyzing funnel metrics (MQL, SQL, conversion rates, pipeline velocity)
• Experience building dashboards using Salesforce, Tableau, Power BI, or similar tools
• Strong analytical skills with ability to identify root causes and drive actionable insights
• Experience working cross-functionally with Marketing, Sales, and RevOps stakeholders
• Solid understanding of GTM processes, funnel management, and pipeline governance
• Strong attention to detail and commitment to data accuracy and reporting integrity
• Ability to operate in a fast-paced, cross-regional environment with multiple stakeholders
• Excellent communication skills with ability to translate data into business impact