Head of Marketing & Communications

garden3d is a worker owned creative collective that innovates across brands, communities, IoT devices, and cross-platform apps, sharing profit, open sourcing everything, and investing in new ideas.

Location: Remote (Global)

Responsibilities

• Ensure all content on the internet is compelling and interesting for garden3d's house of brands, including Sanctuary Computer, XXIX, Index Space, USB Club, and garden3d itself.
• Manage and own the channels end to end: Substack, podcast, Instagram, X, and paid accounts.
• Collaborate with studio leads, designers, developers, editors, animators, photographers, community managers, event producers, and ad platforms.
• Maintain high-quality standards for all content, ensuring visual, narrative, and production quality are at least 8/10.
• Create engaging social media content tailored to each platform.
• Manage and produce case studies for client engagements.
• Oversee website strategy, messaging, and content updates.
• Own editorial content like Substack, podcasts, and transparency publications.
• Direct paid and distribution efforts, including ad spend and audience building.
• Measure content performance and ROI, report findings, and adjust strategies.
• Represent garden3d in IRL events, conferences, and community gatherings.
• Model garden3d's values of partnership, curiosity, and accountability.
• Support special projects like media brand development, podcast growth, community campaigns, and content studio setup.

Requirements

• 8+ years in marketing, content, or brand leadership within creative studios, agencies, or founder-led companies.
• Exceptional taste in visual, narrative, and tone of voice, proven by a portfolio.
• Design background or fluency in producing visual assets in Figma.
• Experience owning a company's web presence, including strategy and messaging.
• Strong project management skills for content calendars and multiple workstreams.
• Fluency in short-form video production for Reels, TikTok, Shorts, with understanding of performance metrics.
• Experience managing creatives and producers, optimizing work quality.
• Hands-on experience with paid social media campaigns, budget management, and A/B testing.
• Understanding of PESO model and media mix management.