Marketing Manager, Japan

The role is for a Marketing Manager in Japan at FCM, responsible for executing global and local marketing strategies with a focus on digital marketing and events, to drive client acquisition, retention, and growth.

Location: Remote (Japan)

Salary: TBC

Responsibilities

• Align and execute global and local marketing strategies, plans and campaigns following brand guidelines
• Manage social media platforms (LinkedIn) creating content strategy to drive followers, acquisition and engagement
• Effectively manage digital and paid media campaigns with continuous testing, analyzing and reporting (supported by local agency)
• Manage and execute events and exhibitions with strong post-event follow-up and reporting
• Ensure global content is translated accurately, aligned to local nuance, and deployed into local digital channels
• Work closely with PR and Communications Manager on press releases, award submissions and speaking opportunities
• Assist with written content in Japanese for website, social media, and marketing materials
• Provide regional insights and recommendations to improve marketing initiatives based on competitor and market trends
• Monitor marketing budget, ensuring efficient use of resources and adherence to forecasts
• Prepare and share monthly marketing performance reports with management
• Be the local brand ambassador, sharing market nuances with global and regional leaders

Requirements

• Bachelor's degree in Communication, Journalism, Marketing or Business
• Proven track record in 360 marketing, lead generation and managing social media/web platforms (LinkedIn)
• Fluent in English and Japanese (written and verbal) with strong translation skills
• Strong analytical skills to interpret results, draw conclusions and provide recommendations
• Experience working remotely with teams based across Asia
• Self-motivated with ability to multitask, meet tight deadlines and work accurately in a fast-paced environment
• High attention to detail with ability to analyze and report on ROI
• Strong relationship-building and collaboration skills
• Digital marketing and events management experience preferred
• Proficient in Microsoft PowerPoint and Excel preferred

Benefits

• Work life Balance: Paid annual leave and access to travel industry perks
• Celebrate wins at Buzz Nights and Global Gathering event
• Career advancement opportunities locally or globally

Additional Information

• This is an individual contributor role.
• Salary is to be confirmed.