Director, Digital Product

CrowdStrike is seeking a Director of Digital Product to lead the development and execution of the digital experience strategy for CrowdStrike.com, focusing on creating a personalized, AI-powered digital journey for prospects and customers. This senior leadership role involves managing product management, UX design, and discoverability functions, and reports directly to the VP of Digital Experience.

Location: Remote (US)

Salary: $155,000 - $240,000 per year, plus bonuses and equity

Responsibilities

• Own the digital product vision and roadmap for CrowdStrike.com, translating business objectives into experience improvements, personalization, and conversion optimizations.
• Lead the Digital Product pillar including product management, UX design, and search and AI discoverability functions.
• Define and govern the experience architecture for digital properties from awareness to purchase.
• Build and own the journey orchestration strategy to create a dynamic, personalized buying experience.
• Partner with Marketing Technology, Digital Intelligence, and Engineering to ensure the roadmap is data-informed, technically feasible, and aligned with pipeline outcomes.
• Establish product management discipline across the digital organization, including governance, prioritization, and stakeholder alignment.
• Lead the development of Falcon Guide, CrowdStrike's AI-powered digital advisor.

Requirements

• 10+ years of experience in digital product management, with success managing complex digital experiences at scale.
• Proven success building AI-powered or personalization-driven digital experience systems.
• Deep understanding of the buying journey and experience design principles.
• Experience leading cross-functional teams including product managers, UX designers, and discoverability specialists.
• Strong knowledge of technical architecture supporting web experiences, such as headless CMS, personalization engines, and analytics infrastructure.
• Excellent executive communication skills, able to translate complex strategies into clear business outcomes.

Benefits

• Market-leading compensation and equity.
• Comprehensive physical and mental wellness programs.
• Competitive vacation and holidays.
• Paid parental and adoption leaves.
• Professional development opportunities.
• Employee networks, volunteer opportunities, and community building.
• Vibrant office culture with amenities.
• Great Place to Work Certified™.

Additional Information

• This position is open to remote candidates.
• CrowdStrike is an equal opportunity employer committed to diversity and inclusion.