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The Archetype StrategyMarketing

Director of Sales & Marketing

Remote (U.S. preferred)Posted 20 days ago

Archetype Infrastructure Solutions is seeking a Director of Sales & Marketing to lead growth, develop go-to-market strategies, and expand brand visibility in the telecommunications and infrastructure sector. The role offers remote work with travel for client engagement and industry events.

Location: Remote (U.S. preferred)

Responsibilities

  • Develop and execute a sales strategy targeting mid-market and enterprise clients across telecom, data infrastructure, and construction.
  • Own the full sales cycle: prospecting, pitching, negotiating, and closing.
  • Build and manage a pipeline of qualified opportunities.
  • Over time, hire and mentor a small team of sales/business development professionals.
  • Launch marketing campaigns that clearly communicate telecom and infrastructure solutions.
  • Build case studies and client success stories highlighting fiber, cabling, DAS, Wi-Fi, and data center expertise.
  • Manage online presence (LinkedIn, SEO, website) to ensure discoverability and trust.
  • Explore partnerships, industry events, and PR opportunities to position Archetype as a leader.
  • Partner with leadership to define growth targets and priorities.
  • Establish KPIs for sales and marketing performance and provide regular reports.
  • Identify new markets, verticals, and opportunities for expansion.

Requirements

  • 5–10 years of experience in B2B sales, business development, or marketing, ideally in telecommunications, infrastructure, or industrial services.
  • Proven track record of building and closing pipelines from scratch.
  • Strong understanding of digital marketing and inbound lead generation.
  • Entrepreneurial, hands-on, and comfortable working in a growing company environment.
  • Exceptional communication and relationship-building skills.
  • Willingness to travel regularly for client meetings, conferences, and industry events.
  • Bonus: Existing network of telecom, construction, or IT infrastructure contacts.

Location

Remote (U.S. preferred)

Category

Marketing

Source

weworkremotely

Posted

20 days ago

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